Opening to self-serve solopreneurs and freelancers.
Scope
- Public marketing site
- Freemium onboarding
- Bank/accounting integrations
- Mobile-friendly interface
Success Criteria
- 100+ registered users
- 20+ active weekly users
- £1K MRR from premium subscriptions
- Positive word-of-mouth in target communities
Go-to-Market
- Launch on Product Hunt
- Reddit /r/freelance, /r/smallbusiness
- Twitter/X outreach to solo founders
- Partnership with accounting tools
Financials
| Metric | Value |
|---|
| Expected Revenue | £1,000/mo |
| Expected Costs | £1,000/mo |
| Net Contribution | £0/mo |
Timeline Variants
| Variant | Start | Duration | End | Status |
|---|
| Expected | M10 | 4mo | M14 | ✅ Included |
| Aggressive | M5 | 3mo | M8 | ✅ Included |
| Speed of Light | M4 | 2mo | M6 | ✅ Included |
Advances Products
Depends On (Milestones)
Enables (Milestones)